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Date
Speakers
  • James Reed
    Host
    James Reed, Chairman and CEO, Reed
  • Guest
    Jenifer Rosenberg OBE, Co-founder, Little Hearts Matter
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In this episode of all about business, James speaks with Jenifer Rosenberg OBE, entrepreneur in fashion and social impact leader, about building purpose-driven organisations that create lasting change.

Jenifer shares her journey from spotting a gap in support for families facing serious illness, to co-founding Little Hearts Matter and growing it from a kitchen-table startup into a nationally recognised charity. She reflects on navigating funding challenges, building credibility with clinicians and policymakers, and leading through the emotional realities of mission-led work.

The conversation explores scaling a purpose-driven organisation sustainably, balancing commercial discipline with social impact, and the importance of governance, partnerships, and long-term strategy. Jenifer also shares lessons from stepping back from founder leadership, earning an OBE, and staying resilient while driving systemic change.

A thoughtful conversation about entrepreneurship with purpose, leading with conviction, and building something that truly lasts.

  • 02:18 from post room to senior role

  • 08:07 quality and innovation with Marks & Spencer

  • 16:28 branching out into fashion

  • 26:40 the power of innovation

  • 30:23 a personal journey with heart failure

  • 35:24 founding the Heart Cells Foundation

  • 48:37 maintaining energy and health

Follow James Reed on LinkedIn:https://www.linkedin.com/in/chairmanjames/

Follow Jenifer Rosenberg OBE on LinkedIn: https://www.linkedin.com/in/jenifer-rosenberg-aa961a156/

Find out more the Heart Cells Foundation here: https://www.heartcellsfoundation.com/

This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit: http://flamingo-media.co.uk/